When Silicon Valley home owners prepare their property for the competitive real estate market, they want to get a good return on their investment of time and money.  Often the best staging work is a matter of decluttering, updating or improving floor coverings, wall coverings fixtures and countertops.  It’s what I call “lipstick and rouge” rather than cosmetic surgery.  Please remember that the shift is from this being “your home” and a reflection of you to a product you wish to sell.  So it’s got to be appealing to the market more than anything else – and that means taking your own personal taste out of the equation.

Today let’s talk color.

Color for staging

Years ago, the conventional wisdom was that all San Jose, Los Gatos or Santa Clara County home buyers wanted white walls “because it makes a home look bigger”. It is true that lighter colors tend to help with the light, bright and airy look, but all white is also all boring.  All white homes can be difficult to sell and too frequently those homes sell for much less or do not sell at all!

Have a look at the image above.  Do you find that the all-white look is the most appealing? Most buyers would say not – that a splash of color makes the room “pop” and more interesting and desirable.

One of the services I have begun to provide to my seller clients (once they sign a listing agreement) is some assistance from a staging professional on selecting colors or make general suggestions on floor coverings.  We have found that buyers respond well to a clean, fresh look of a home with newer paint (wallpaper removed in most cases), vinyl or other flooring, light fixtures and countertops.

Normally I do not suggest drastic remodeling to get the most money from your home’s sale, but instead, touch up work here and there.  A little color on the walls can often be your very best “bang for your buck” in terms of the return you get when the property sells. This is true no matter what type of sale or what price range, including luxury home sales.  (For short sales, putting a little effort in might make the difference between selling and not.)  Banks often pay to do these kinds of things too, because they know it will maximize their return.

If you’ve got white walls and white carpets, or beige walls and beige carpets, most buyers will be left feeling cold.  To sell your home for top dollar, it’s important to make it appealing to them – and that means adding color.

Please contact me if you’d like to discuss selling your Silicon Valley home.

  1. 4 beds, 3 baths
    Home size: 1,470 sq ft
    Lot size: 2,914 sqft
  2. 4 beds, 4 baths
    Home size: 1,925 sq ft
    Lot size: 6,150 sqft
  3. 3 beds, 3 baths
    Home size: 2,964 sq ft
    Lot size: 3,175 sqft
  4. 5 beds, 3 baths
    Home size: 3,347 sq ft
    Lot size: 8,093 sqft
  5. 4 beds, 3 baths
    Home size: 3,109 sq ft
    Lot size: 10,528 sqft
  6. 3 beds, 2 baths
    Home size: 1,381 sq ft
    Lot size: 6,320 sqft
  7. 5 beds, 3 baths
    Home size: 2,924 sq ft
    Lot size: 8,184 sqft
  8. 5 beds, 4 baths
    Home size: 2,970 sq ft
    Lot size: 8,062 sqft
  9. 6 beds, 3 baths
    Home size: 3,120 sq ft
    Lot size: 2.34 ac
  10. 4 beds, 3 baths
    Home size: 2,717 sq ft
    Lot size: 13,102 sqft

See all Real estate in the Almaden Valley community.
(all data current as of 3/20/2018)

Listing information deemed reliable but not guaranteed. Read full disclaimer.


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Mary Pope-Handy
Sereno Group Real Estate
214 Los Gatos-Saratoga Rd
Los Gatos, CA 95030
408 204-7673
Mary (at) PopeHandy.com
License# 01153805

Selling homes in
Silicon Valley:
Santa Clara County,
San Mateo County, and
Santa Cruz County.
Special focus on:
San Jose, Los Gatos,
Saratoga, Campbell,
Almaden Valley,
Cambrian Park.
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Mary’s other sites & blogs
Valley Of Hearts Delight
Santa Clara County Real Estate,
with an interest in history

Silicon Valley relocation info

Silicon Valley real estate,
focus on home selling

Silicon Valley Real Estate Report
Silicon Valley real estate
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Mary’s Blog Awards
Top 25 real estate blogs of 2018 by RentPrep2018 RentPrep.com's list of top 25 real estate blogs to follow

Top 25 real estate blogs 2016
2016: Personal Income's list of top 25 real estate blogs.

Best Realtor blog award
2016: Coastal Group OC's list of best Realtor blogs

The 2009 Sellsius list of top 12 women real estate bloggers
2009: Sellsius list of top
12 women real estate bloggers

Mary Pope-Handy's Live in Los Gatos blog won the 2007 Project Blogger contest, sponsored by Inman News and Active Rain

2007: Mary Pope-Handy and Frances Flynn Thorsen win the Project Blogger Contest for Mary's Live in Los Gatos blog. The contest was sponsored by
Active Rain and Inman News.

Non blog award

Best real estate agent in Silicon Valley from the San Jose Mercury News poll of readers in 2011
"Best real estate agent
in Silicon Valley"

2011 readers' poll,
San Jose Mercury News

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